Should internal comms have an SLA?
Chuck Gose Chuck Gose

Should internal comms have an SLA?

We didn't have the answer, so we made it the question. At a recent ICology Campfire, communicators worked through whether internal comms should have an SLA. Here's the recap, the reframe that surprised us, and a prompt to build your own.

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The entrepreneurial playbook for communicators
Chuck Gose Chuck Gose

The entrepreneurial playbook for communicators

A vendor, an agency owner and a practitioner walk into the same conversation. All three ended up running companies. On August 20, they get specific about what that teaches you about doing comms.

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Engaged but Trapped: Why Engagement Scores Lie
Chuck Gose Chuck Gose

Engaged but Trapped: Why Engagement Scores Lie

Three-quarters of your people are engaged. A third of them are quietly predicting a toxic culture. Episode 64 of Frequency digs into the engagement fallacy, the ROI of AI layoffs, and companies going quiet on LGBTQ+ support.

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Why most video interviews fall flat: 10 tips to fix it
Chuck Gose Chuck Gose

Why most video interviews fall flat: 10 tips to fix it

The interview is where a video lives or dies. On Lights, Camera, Communicate, filmmaker Rocky Walls broke down how he gets real answers on camera: the pre-interview that kills the talking-points request, the three things he listens for, and how to know if you even need video.

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What your employees really think of your communications
Chuck Gose Chuck Gose

What your employees really think of your communications

New research from Axios HQ puts a number on something most internal communicators already suspect: leaders and employees are experiencing the organization differently. 27% of leaders believe their employees are fully aligned with organizational goals. 9% of employees agree. Chuck Gose and Jenni Field dig into what the data means — and whether "improving communication" is still the honest answer.

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Your culture video might be making things worse
Chuck Gose Chuck Gose

Your culture video might be making things worse

A culture video won't fix a culture problem. But video, done right, can surface what's real, close the gap between leadership and employees, and show culture in ways that words on a wall never will.

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